This privacy policy governs your use of a software application (“LightUp Learning”) on a mobile device that was created by LightUp, Inc. The application includes projects and tools to support kids learning with LightUp kits.

We collect anonymous activity data to help us improve our products.

We use technologies like unique device identifiers to anonymously identify your device so we can deliver a better experience. Our systems also log information like your device type, operating system and IP address. We do not access other personal information on your device, such as your phone book, calendar or messages.

We allow you to submit your email address to keep you informed.

Users may optionally send us their email address from inside the app; these email addresses are only used for our newsletter and are never shared with third parties. We do not knowingly contact or collect personal information from children under 13 without parental consent. If you believe a child has sent us their email from the app, please contact us so we can promptly obtain parental consent or remove the information.

We do not store or share your precise location.

We do not use or collect your precise geographic location.

You can request to see your personal data.

You can contact us by email to request to see if we have collected your email address:

We may keep data indefinitely.

We may keep data indefinitely.

We don't share your personal data with other companies.

We do not share personally identifiable information (such as your email) with other companies, except when needed to provide the features and services in LightUp Learning.

No ad companies collect data through our service.

We do not allow advertising companies to collect data through our service for ad targeting.

You can ask privacy questions.

If you have any questions or concerns about our privacy policies, please contact us:
Address: 2660 S El Camino Real, San Mateo, CA

Analytics providers access data on our behalf.

Analytics companies may access anonymous data (such as your IP address or device ID) to help us understand how our services are used and to help us improve our products. They use this data solely on our behalf. They do not share it except in aggregate form; no data is shared as to any individual user.

We take steps to protect personal information.

We take reasonable steps to secure your personally identifiable information against unauthorized access or disclosure. We encrypt transmission of data on pages where you provide payment information. However, no security or encryption method can be guaranteed to protect information from hackers or human error. Information we collect may be stored or processed on computers located in any country where we do business.

Special situations may require disclosure of your data.

To operate the service, we also may make identifiable and anonymous information available to third parties in these limited circumstances: (1) with your express consent, (2) when we have a good faith belief it is required by law, (3) when we have a good faith belief it is necessary to protect our rights or property, or (4) to any successor or purchaser in a merger, acquisition, liquidation, dissolution or sale of assets. Your consent will not be required for disclosure in these cases, but we will attempt to notify you, to the extent permitted by law to do so.